News

A selection of our recent appearances in the UK media. 

Spectator

The Spectator

23 February 2026

‘It’ll be a photo finish’: inside the Gorton and Denton by-election

Both Labour and the Greens want to frame this as a binary contest: vote for us to stop Reform. Yet this slugfest risks becoming a stalemate. ‘A lot of voters on the left seem stuck in tactical paralysis: they’re desperate to keep Reform out but don’t know which party is the safer bet,’ says pollster Louis O’Geran of More in Common. ‘Even this early on, voters are already seeing competing claims from Labour and the Greens on Facebook, each presenting themselves as the tactical choice to stop Reform.’

The New Statesman Emblem

The New Statesman

23 February 2026

In Gorton and Denton, the Muslim vote is fracturing

On a Wednesday evening, eight days before the by-election, seven voters joined a More In Common focus group on Zoom. They spanned a range of ages, professions, and life experiences: a joiner, a cardiologist and a woman with a small child playing in the background. All were Muslim, all had voted Labour in 2024, and all were unambiguous – albeit with varying intensity – that they would not be supporting Labour this time.

Scotsman Logo

The Scotsman

21 February 2026

Exclusive:Nearly three in four Scottish voters say they want change amid widespread dissatisfaction with the status quo

Nearly three in four Scottish voters say they want change amid widespread dissatisfaction with governments at both Holyrood and Westminster.

New polling from More in Common suggests the public see both the SNP and Labour as “more of the same”, with 73 per cent in favour of change at the upcoming Holyrood election in May.

The polling found that 92 per cent of Conservative supporters, 89 per cent of Reform UK supporters and 72 per cent of Labour voters in Scotland are fed up with the status quo.

The Times Logo

The Times

14 February 2026

We asked UK voters to name a cause for optimism. Tumbleweed

To this end, as the Mandelson-Epstein super-scandal began to consume the centre of our politics, I spent a few days driving around north Wales and Greater Manchester with More in Common. The pollsters were conducting a series of focus groups and wider conversations with likely voters in Wrexham, Colwyn Bay, Altrincham and Heywood, where people will be going to the polls in council or regional elections in May. And in Gorton & Denton, where an important by-election will be held in a fortnight’s time.

During each focus group, we asked the participants to name something that made them feel optimistic about Britain. The response was tumbleweed. For most younger people, things have kept on getting harder for as long as they can recall.

Conhome Logo Large

Conservative home

12 February 2026

Albert Ward: Reform UK refute suggestions they’ve ‘hit a ceiling’ but they have and here’s why

Reform’s recent polling has led many to ask whether the party has already gone as far as it can.

The recent defections of Robert Jenrick and Andrew Rosindell have actually come at a moment when the party’s position is far weaker than its poll lead suggests. Indeed, it has even dipped in recent polls.

In More in Common’s latest poll, Reform is ahead on roughly 30 per cent, nearly 10 points clear of Labour. That is a serious level of support for a party that is still young. But mid-term polls tend to reward parties that serve as vehicles for dissatisfaction. Staying there, month after month, all the way to a general election, will be far harder than getting there, let alone making further gains.

Telegraph

The Telegraph

10 February 2026

Public far more likely to blame Starmer than McSweeney over Mandelson

However, a poll of 2,035 people for the think tank More in Common found almost half (47 per cent) said that Sir Keir personally bore most responsibility for bringing Lord Mandelson into the post.

Twelve per cent said the Labour party, nine per cent said Mr McSweeney, five per cent said the Cabinet and two per cent said David Lammy, the then foreign secretary. The remaining 25 per cent did not know.

After Sir Keir apologised for “believing Mandelson’s lies”, just 21 per cent of the public said his apology went far enough. 35 per cent believed the apology did not go far enough, and 34 per cent said no apology would be enough.

More than two in five Labour voters (42 per cent) said a change of prime minister and the removal of Sir Keir from Downing Street would be a good thing for the country. Thirty per cent said it would be a bad thing.