News

The Times

2 May 2023

The Times

Luke Tryl, UK director of the More in Common research group that regularly runs focus groups across the country, said levelling up had promised to help communities “regain a sense of purpose and stake in our national mission”.

However, he said: “In our discussions across the red wall we increasingly hear questions about whether [Rishi] Sunak is as committed to the policy as his predecessors or whether the Tories really meant it at all. This isn't just bad for the Tories’ electoral prospects, but is dangerous for the health of our democracy too as it is chalked up as another broken promise.”

The Independent

1 May 2023

The Independent

Support among Red Wall voters, who paved the way to Boris Johnson’s resounding victory at the 2019 general election, has “collapsed” over the past four years, according to Luke Tryl, director of the non-partisan think-tank, More in Common.

“They swung towards Boris Johnson and the Tories at the last election. But since then, support has cratered, and the interesting thing is amongst that group, you’re not yet seeing the sense that Rishi is pulling it back,” he said

Bloomberg

29 April 2023

Bloomberg

Labour “benefits from fundamentals but suffers from the charge that Starmer has no positive offer,” argued Luke Tryl, director of the More in Common think tank.

Even so, Sunak seems unable for now to make further inroads into Labour’s poll lead. The Conservative focus on his competent delivery “has reaped results and got wavering — but normally loyal — Tories back,” Tryl said. “They now need things to materially improve and for people to feel it.”

Daily Mail

28 April 2023

Daily Mail

The group of Tory and Labour voters was questioned by researchers at non-profit organisation More in Common, which unveiled the findings yesterday. They told the researchers it was the first time they had seen the Twitter ads.

Luke Tryl, More in Common's UK director, said: 'None of the participants had actually seen the ads. 'When we showed the ads to them it was actually really quite a negative response from the group.

The Independent

28 April 2023

The Independent

Luke Tryl of More in Common said Sir Keir’s approval ratings have seen “an improvement from when he was when he started the job” but warned that the nickname of “Captain Hindsight” coined by Mr Johnson has stuck to him. “He’s good at criticising, but we haven’t yet heard from him what he’s going to do to make things better,” Mr Tryl said.

The Times

28 April 2023

The Times

It baffles me, then, why the Labour Party bothers with its recent series of daft questions. “Do you think thieves should be punished?” or “Do you think adults convicted of sexually assaulting children should go to prison?” The gotcha is that Rishi Sunak supposedly does not. But a voter looking up from a gas bill or wondering how the same online shop that cost £70 six months ago is now £85 might frown or roll their eyes. Indeed, focus groups conducted in Derbyshire by the More in Common foundation felt the attack ads struck a “low blow”